Need help to execute your million dollar idea?

I turn concepts into brands that succeed online.

Digital Native with over a decade of experience working together with organisations and entrepreneurs in fashion, consumer tech and travel.


Brand Strategy & Identity

Specialized in finding ways to find creative opportunities with brand strategy. Careful and aligned brand identity design.

Great Design

Aesthetics and mobile-first brand and web design. Design for a user-centric experience, cross-device.

Build for Growth

Experienced across multiple marketing platforms, digital marketing, product display, growth hacking and design optimized for conversion.

Salle Privée

Create a first-class ecommerce platform

Luxury label Salle Privée presents the ultimate in contemporary menswear. Their ecommerce platform was created by closely following this high-standard philosophy.

www.salle-privee.com

The Cirqle

Design apps that influence millions of people

As head of design for one of Amsterdam’s hottest start-ups I was responsible for shaping The Cirqle platform – an influencer marketing marketplace for connecting brands, celebrities and content creators. Everyday, over eleven thousand curated influencers use The Cirqle to reach millions with high quality content.

www.thecirqle.com

I'M IN

Simplify Europe's go-to festival agenda app

With more than one and a half millions users, I’M IN is the go-to festival agenda in Europe. For a year I was in the lead of the I’M IN redesign; ultimately causing user ratings to double to 4.9 stars in the App Store.

Featured by Apple.

App Store

Nice to
meet you!

I am Huig van der Waal, 27, a self-proclaimed digital native from the Netherlands.

My first steps on creating for the internet started in 2006. Back then I launched a game hosting service. Desperate in need of a website I made one myself, absorbing everything I could find on the internet. Evidently, the service failed in the end, but it showed me the ever growing world of online possibilities. Since then, I have wanted one thing: to create for the internet. There, I said it.

Both on a business and personal level I pride myself as being a risk taker. Over the years I have had the pleasure to travel to over 30 countries, start businesses of my own and helped many other (local) entrepreneurs to succeed online. So, why stop?

I believe in actions over words.


Claim your million dollar! ;-)